Vá de Táxi Business Model

We all know that Brazil is where brands like Uber, Ola, and Lyft have already been the major players in the ride-hailing industry. But, with the help of this blog, we will highlight another popular Brazilian taxi-hailing brand, Vá de Táxi, through the help of Vá de Táxi business model, its revenue sources, and more.

As the demand for online transportation increases, competitors are also increasing. To give a cutthroat competition, every firm associated with providing online taxi-booking services is developing unique business strategies to expand the growth of their transportation business worldwide.

Vá de Táxi History: Glimpse Towards Its Successful History

After the pandemic’s impact on the nation, we have observed many changes in every business field, including the taxi industry, whose demand is constantly increasing, which indicates that the taxi industry’s future will soon reach its peak.

According to the Statista report, the ride-hailing market is constantly increasing. They also showed a figure for the 2024 market size, which is $167.6bn, and indicated that it will be doubled to 212.8bn globally by the end of 2029.

Now, we are returning to our Vá de Táxi firm, which was founded in 2013. The firm started providing its services to Porto Seguro-insured cab drivers, allowing them to enjoy endless benefits and providing security to its customers. Later, in 2014, Vá de Táxi raised funds from Incube, the first venture builder in Brazil.

Later, in mid-2015, the Vá de Táxi merged with Taxijá UOL and started providing driver services throughout Brazil. Within no time, the firm also made its second merger with Waytaxi in 2016, and with this merger, a new app was initiated, along with new colors, attributes, and more.

Not only that, but after merging with well-known brands, Vá de Táxi also initiated a few more services, like assistance programs for their users, credit offers for cab users, and whatnot. Recently, by 2020, the firm initiated a health voucher, which users can use to book cabs for their medical appointments. Regarding the total funding, the firm has a total of R$1.2M funding.

Vá de Táxi Business Model Explained:

As said earlier, the trend of on-demand taxi-booking businesses is increasing rapidly. On the other hand, it is crystal clear that as the demand doubles, it automatically changes the growth of ride-hailing standards worldwide. Also, to stay in this modern transportation world, all online cab service providers must build a strong business model, as it is the perfect way to give a tough fight to the recent taxi market.

By keeping this in mind, the Vá de Táxi also built a very strong working pattern and presently has a good customer base in the Brazilian cities. Still, to understand better, let’s conduct a deep analysis of the Vá de Táxi business model and discuss a few of its important key elements, one after the other.

Customer Relationship:

  • Imparting the users a 24*7 customer support.
  • Offering the users a range of discounts through promo and referral codes.
  • Taking constant feedback from them to enhance the business growth.
  • Acceptance of various payment options so that the users can pay with their preferred modes while booking a ride.

Value Proposition:

Value Proposition for its Users:

  • Users can now easily book a ride or even set it as a ride for later.
  • Also, users can enjoy many discount offers by using promo codes or referring them to friends and family members.
  • Ensuring them a safe trip
  • Also, users can book their trips custom-based by selecting their vehicle and additional services like baby seats, etc.

Value Proposition for its Drivers:

  • Drivers who are interested in earning more incomes
  • There is no fixed period to serve; the driver can select their preferred time to provide the services.

Cost Structure:

  • The owners need to manage all the operating costs.
  • Providing salaries to all the service providers and other staff members.
  • Cost of installing an advanced technology.

Key Partners:

  • Users play a prime role as key partners for the business, as they use the app to book their rides.
  • The drivers will use the latest in-built technology to provide quick services to its customers.
  • Then comes a service provider who manages the entire ride system
  • Investors who invest in the business also help the owners expand their business.
  • An experienced technical team that will provide all the advanced tools an app needs to run smoothly.

Channels:

  • For the betterment of the users, they can also run the app on their Android and iOS.
  • Also, users who don’t want to download an app can book their rides using the website.
  • Other SMS/Email Services.

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Additional Revenue Sources of Vá de Táxi:

It’s already pretty clear that all those businesses associated with online taxi booking are extending their market size rapidly. They can earn huge profits by providing quick and unique services to their users. Not only that, but they can even give enough competition to similar service providers.

As we discuss the monetization path, it is crucial to review the additional revenue sources Vá de Táxi generates by providing services nationwide.

Administrative Charges:

Most ride-hailing businesses earn huge profits from the Administrative charges they take from their users and service providers. If users use the app to pay, they must pay a 13% charge, which may change based on the time and duration. If the user pays for the booked ride in cash, the charge will be applied by 12%.

Trip Cancellation Policy:

Many online cab service providers do not take any charges in case of the cancellation of a ride. However, focusing on Vá de Táxi, there is no refund policy for canceling a ride.

Advertisement:

Most businesses are expanding their business market size with the help of in-app advertisement features and promotions.

Also, as per the MaaS concept, most businesses have a few other common sources of income, such as extra kilometer charges, waiting fees, and more.

How Vá de Táxi Works?

Every business owner creates a unique working pattern that allows the business to operate and run smoothly. So, let’s quickly look at how Vá de Táxi works to attract more users.

  • The first and foremost step is the user registration process. Users can register for the app using their email ID or by filling in inaccurate contact information.
  • Once the user is successfully logged in, the app will ask them to fill out personal details and exact location information.
  • After filling out the basic information, users can check the various vehicle options in the app and select the one they want to book a ride in.
  • Now, after opting for their preferred vehicle, clicking on “book a vehicle,” and adding a destination location, they will be able to see their estimated fare cost in the app.
  • After analyzing the estimated fare price and checking the other details, they can now click on the book a ride option.
  • Also, after the completion of the ride, the riders can share their rating and reviews about their experience from the app.

Exclusive Features of Vá de Táxi:

Today, we have seen significant changes in the taxi industry, and its main credit goes to an advanced technology system. So, when providing ride-hailing services online to users, they will first look at the features and functionality your business offers.

So, here, we will discuss a few exclusive attributes that Vá de Táxi offers to improve user experience.

24*7 Customer Support:

Vá de Táxi offers them 24/7 customer support through the built-in chat or call system to ensure user satisfaction.

Various Vehicle Options:

Also, the app includes various vehicle feature options, from which the users can select their favorite vehicle option for a ride.

Estimated Fare Costs:

Users can now easily obtain a detailed list of the estimated fare costs by adding the destination and kilometers information before starting a trip.

Referring Benefits:

Users can also receive the referring benefits if they invite their friends and family to the app.

Emergency Button:

Considering safety, the users now have an in-built SOS button that facilitates the easy notification of their emergency contact lists of the live location.

Conclusion:

The modern world has significantly impacted all the other business sectors. However, focusing on the taxi industry has changed its ways far better towards advanced technology. Now that you have also learned about the Vá de Táxi Business Model, the online taxi-booking business idea inspires many business owners and plans to kickstart their ride-hailing businesses.

Our professional developer team will help you create a customized solution for your app like Vá de Táxi, not only that, but we also believe in framing the solution with the latest technology. So, your users will benefit from all the high-tech features while using it.