Foodhub Business Model: Take a Deep Dive Into its Working Pattern & Revenue Sources

In a world where people are less aware of ordering food online, Foodhub successfully impressed its customers by providing quick delivery and takeaway services. A 0% commission policy makes the Foodhub business model more effective and helps the firm expand its services to a huge market, including New Zealand, the USA, Ireland, etc.

In the present era, the demand for mobile applications is increasing rapidly, and the main reason behind it is that they make people’s routine lives a lot easier. Specifically, considering the food delivery market, all food businesses have taken a huge turn in the modern market by giving them a new way to expand their food ventures worldwide using a digital platform.

So, today, in this comprehensive blog, we will examine the firm in depth, including a few Foodhub revenue sources, its business model, and its unique working pattern.

Quick Insights to the Online Food Delivery Market:

Today’s world is widely covered with the cloud of the latest technology, as it helps people to get things easier. Particularly, if we talk about the on-demand food delivery market, it takes an entirely modern turn by giving users a quick delivery service. According to Statista, it is predicted that the market value of online food delivery will peak at a volume of US$1.92tn by the year 2029.

A report also states that by the end of 2029, the number of users of the meal delivery market will reach 2.8bn. Countries like China and the United States will lead the online food delivery market, as they have the highest number of online app users.

Source: Statista

Foodhub History: Insights to the Foodhub Success Story

Foodhub, previously known as Touch2Success, is an online food ordering and takeaway provider founded in 2008 by Mohammed Shakil and Ardian Mula. It currently serves the UK, USA, Australia, and other areas and has its headquarters in Stoke-on-Trent, England.

Moreover, looking at the acquisition, Foodhub acquired many on-demand food applications, intending to grow its business worldwide. In 2019, Foodhub purchased one of the Chinese food serving applications, Big Foodies, to increase its food market in the United Kingdom.

Later, Foodhub acquired Eatappy, an Australian food delivery app, to attract more users globally. Foodhub’s partnership with MoEngage, a customer engagement platform, positively impacted its business in broader ways.

Besides this, Foodhub also became the fourth largest online food services provider in the UK, giving it competition to its competitors, including UberEats, etc.

Surprising Facts About the Foodhub Business Model

Foodhub is not only known for connecting customers with their favorite restaurants, but it also includes a long list of fun facts that you must know;

• Foodhub is providing its digital food services worldwide.
• Foodhub partners with various restaurants so its users can easily enjoy a variety of foods in the same place.
• It also allows its users to choose food takeaway options.

How Does the Foodhub Work?

Now, we know that Foodhub is an online food-serving delivery platform that provides customers with a huge list of restaurant options. What makes Foodhub unique from other on-demand food delivery platforms is that it operates with a 0% commission policy.

In addition, you are now aware that every on-demand app has its working process, so let’s understand how users can effectively manage their orders using Foodhub.

• Step 1: The user must choose their favorite restaurant and the food items they want to order.
• Step 2: Once the menu and restaurant are selected, the restaurant will receive a notification for the order placement and start preparing the food.
• Step 3: As soon as the food is ready, the restaurant will give it to the delivery person.
• Step 4: As the food delivery person receives the order, they will notify the customer of its arrival.
• Step 5: Customers can pay in cash or use their cards to earn more discount offers once the order arrives.
• Step 6: Last but not least, the customer can provide reviews and ratings for the order based on the service provided.

Apart from this, Foodhub also offers its customers takeaway services.

Understand the Foodhub Business Model:

Food delivery applications like Foodhub aim to give users an extraordinary food delivery experience through their application or website. In fact, with the help of such a food delivery application, it saves a lot more time for the user, and they also get their favorite food item delivered to their doorstep without much hassle.

Now, let’s understand the Foodhub business model, what it offers to its users, and more.

Value Proposition:

Foodhub offers its users and partners various facilities such as easy accessibility, customized-based order services, brand identity, etc. The Foodhub platform also partners with other local restaurants and helps them reach out to their customers and grow their business worldwide.

Also, this digital platform offers clients 24/7 placing order services and allows users to pay using their convenient payment method. Plus, the user can save a huge amount of money by using discount offers, coupon codes, etc., on a particular food item. On the other hand, Foodhub also helps local restaurants by offering them new customers.

Key Partners:

The digital food serving platform also partners with various local and other food ventures, aiming to expand its business worldwide and provide users an easy way to connect with multiple restaurant benefits.

Moreover, Foodhub also partners with service providers promising to give a certain percentage of monthly earnings.

Customer Relationships:

Foodhub is a user-friendly service-providing platform where the users have all the required access, from customizing their favorite food items before ordering them to adding multiple languages and paying options. For the betterment of the users, the application also offers them a built-in chat and call support system, which allows them to connect with their providers and solve their queries easily.

Foodhub also added a feedback and rating option for both users and providers, based on which one can get a clear idea about whether the app needs any new changes or advanced features.

Various Channels

Foodhub created the platform by considering all users’ requirements. The app permits users to use it on their Android and runs smoothly on all iOS. Now, if anyone doesn’t want to go through the long process of downloading the application, they can also visit the Foodhub website and order their favorite food items directly.

Foodhub Revenue Sources: Look Out for a Few Different Ways to Generate Revenue

Generally, most on-demand food delivery platforms generate their revenues from commissions. However, in this case, Foodhub is not earning revenues from the commission; as we said earlier, Foodhub has a 0% commission policy. So, apart from the commission, let’s check out other ways the Foodhub revenue sources.

Advertisement:

The modern world highly relies on digital marketing, as it is the best way to attract more users to your side. Foodhub is using all the social media tools to increase its platform’s popularity. Not only modern ways but also Foodhub believes in the traditional advertisement. So, it uses modern and traditional advertising to grab more people’s attention, which helps it quickly expand its business.

Mass Marketing Strategy:

Foodhub believes mass marketing is the best way to attract customers and expand its business. So, they use an email and SMS marketing strategy, such as sending various offers through SMS, newsletters, special occasion offer emails, etc.

Additional Charges:

Now, if the user opts for any other card paying option, then depending upon the card usage by the user, the payment will be charged by Foodhub.

Conclusion

The demand for on-demand food delivery has already reached its peak. Foodhub, previously known as Touch2Success, stands at the fourth level as the best food delivery platform in the UK. Also, the unique Foodhub business model and strategies for competing in the market, like providing users with takeaway services, etc., help it connect with more users worldwide.

If you have already started planning your food delivery app but still need help setting the strategies, contact Elluminati. Our professional developer team will help you sort out your doubts and provide you with a super framework for your Foodhub Clone within no time.